Subjective measures were even better, with 80% of readers preferring the “BeeLined” text on computers and 90% on mobile devices. In an internal analysis of the effectiveness of the plugin, 60% of readers experienced an increase in reading speed, with an average speed increase of about 20%. The logic behind why BeeLine could increase reading speeds seems intuitive, but does this method work, scientifically? The fading between colors makes the transition from line to line much more pronounced, and within a line, the color gradient seems to help guide your eyes across the page. Whereas normal black text does not contain any additional bits of information for your brain, BeeLined text leverages the fact that your brain will encode the salient color information and uses it to your advantage.īesides turning the text into a mixture of black and red and blue words, BeeLine has a few noticeable effects. Your brain automatically pays minimal attention to the color gradient of the text, and it quickly adapts to the BeeLined text, letting you concentrate on the content of what you are reading. A similar concept is fundamental to BeeLine Reader. Your brain begins to treat the ink color of the words as valuable information for the task, and you quickly adapt. Notice that once you find a good rhythm for doing the Stroop task, it gets easier and easier. I would love to see Amazon partner with Spritz-or just buy it outright-and incorporate the technology as an option when reading a Kindle book.Now, the theory behind BeeLine Reader is not the same as the Stroop task, but one of the principles behind this task is that color information as well as text information are integrated when we are reading text. Imagine how much more productive you’d be if you could get through all your email in a fifth of the time it normally takes you. I want to give my brain time to imagine the scene being described, and I want to use sub-vocalization to “hear” the different character voices in my head.įor other texts, however, Spritz would be helpful. When I read a Dan Brown novel, or The Hunger Games, I want to take in the nuance of the dialogue. I wouldn’t necessarily want to read fiction using Spritz.
I have tried different traditional speed reading programs over the years with limited success. I am a more voracious reader than most-but not voracious enough to keep up with the pace at which I buy new books. By contrast, spritzing can be learned in less than 5 minutes and, if you don’t spritz for a month, no practice is needed to return quickly to your previous speed or skill-level.” While these methods can be effective, achieving significant improvement requires intensive, continuous training and dedication. The Spritz Web page explains what makes Spritz different from other speed reading systems: “There are lots of other reading techniques out there such as skimming (not reading every word), avoiding sub-vocalization (talking to yourself while reading) and enlarging the peripheral span (reading an entire page at a time by mental “snapshot”) that attempt to increase reading speeds.
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